Senior Organic Search Strategist (SEO)

Summary

Title: Senior Organic Search Strategist (SEO)
Department: EMS Marketing
Location: Lenexa, KS | Hoboken, NJ | Remote
Brief Description: As a Senior Organic Strategist, you will be responsible for optimizing partner websites and keyword rankings to achieve desired performance outcomes in the SEO channel.
Description

EducationDynamics is a marketing and enrollment management services and technology company dedicated to connecting students with the right school for them. We are higher education experts and full-funnel marketers who live and breathe data, optimization, and results.

As a Senior Organic Search Strategist, you will be responsible for updating, testing, and optimizing partner websites to achieve desired performance outcomes. This role creates and executes strategies through search engine optimization (SEO) and content marketing to increase traffic and inquiry volume for client partners.

At EDDY, we are looking for passionate and savvy marketers who are ready for a challenge and eager to show what they can do. We offer a highly flexible, collaborative, and supportive team environment to allow our employees to do their best work every day!

Job Responsibilities & Duties

  • Develop, execute, and manage search engine optimization and website marketing strategies to drive traffic and conversions on client web properties
  • Optimize performance to client goals through organic growth strategies comprised of technical SEO and content marketing tactics
  • Work closely with Account Management and Marketing leadership to conceptualize, execute, and report on campaign strategy and effectiveness
  • Perform frequent, in-depth data analysis to spot trends/shifts in the landscape and opportunities to improve performance and ROI
  • Test the performance of website conversion elements to improve results
  • Identify and present new opportunities and areas of growth to clients that will improve their website performance
  • Participate in client calls to discuss campaign performance, interpretation of data, and actionable plans based on findings
  • Collaborate cross-channel with other teams to provide clients with a holistic view of their marketing performance

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EQUAL EMPLOYMENT OPPORTUNITY

EducationDynamics, LLC is an Equal Opportunity Employer. We do not discriminate against applicants based upon any protected status, including but not limited to race, color, creed, religion, gender, national origin, ancestry, age, marital or domestic partner status, military or veteran status, affectional or sexual orientation, physical or mental disability, gender identity or expression. EducationDynamics offers reasonable accommodations in the hiring and employment process for individuals with disabilities. If you need assistance in the application or hiring process to accommodate a disability, you may request an accommodation at any time.