Blog: branding

Using Student Testimonials To Support Higher Ed Marketing

BY: Emma Rose December 13, 2022

Get the best from student testimonials by making smart choices about who the testimonial comes from and how it's used. Brand alignment matters! Read More

Netflix’s Basic Ad Tier Launch

BY: Lora Polich November 11, 2022

Netflix introduced its Basic With Ads tier. If you're considering it as a new marketing platform for your college, here’s what you need to know. Read More