Blog: digital advertising

Everything You Need to Know About Programmatic Advertising in Higher Ed

BY: Lora Polich November 8, 2023

Programmatic advertising can help higher education institutions grow enrollment and build brand awareness. EDDY specializes in programmatic advertising for higher education and can help institutions overcome challenges and achieve their goals. Read More

Product Updates LinkedIn Messaging for Higher Education Marketers

BY: Caryn Tate December 5, 2022

Learn about upcoming changes in the LinkedIn messaging platform. Here's a preview of what is to come and how higher education marketers can make the most of it. Read More

The Impact of iOS 14 and Facebook Advertising

BY: Sarah Russell April 22, 2021

Apple announced a new policy update as part of iOS 14 expected to take full effect in January 2021, changing the way Facebook advertising operates. Read More