Blog: higher ed marketing
Introducing the InsightsEDU Echo Webinar Series
Discover expert insights from InsightsEDU 2025 with the InsightsEDU Echo Webinar Series — a collection of impactful sessions designed to enhance your higher education marketing, recruitment, and enrollment strategies. Join us throughout March and April to gain practical takeaways from industry leaders Read More
Upcoming Higher Education Conferences to Put on Your Radar
We’ve put together a list of higher education conferences that we think are worth considering in 2025. Check out our top picks! Read More
What’s New at InsightsEDU 2025? Key Updates You Won’t Want to Miss
InsightsEDU 2025 features new sessions, expert insights, and networking opportunities designed for higher education marketing and enrollment professionals. Explore key updates and what to expect at this year’s conference. Read More
Four Benefits of Attending InsightsEDU
Discover the Top 4 Benefits of Attending InsightsEDU – the ultimate higher ed conference designed to empower professionals supporting Modern Learners. Read More
Building a Better Transfer Experience for Modern Learners
Explore strategies to re-engage SCNC students, emphasizing transfer credit policies, financial support, advising, and flexible learning options. Read More
The Sky Is The 300 Character Limit: BlueSky, The Next Big Social Media Platform
Discover BlueSky's key features and benefits as an emerging social media platform with a decentralized structure and a strong focus on community engagement. Its innovative approach is reshaping digital communication and offers significant opportunities for institutions to enhance their social media strategies. Read More
Voices of Innovation: Meet InsightsEDU 2025 Featured Speakers
Get to know the featured speakers at InsightsEDU 2025, who are transforming higher education with strategies to enhance student engagement and success. Read More
What to Expect at Your First InsightsEDU Conference
Heading to your first InsightsEDU? Expect expert-led sessions, hands-on workshops, and networking focused on higher ed marketing and enrollment. From emerging trends to impactful strategies, you’ll gain tools to elevate your institution. Read More
Defining the Modern Learner: A New Era in Higher Education
Discover how the Modern Learner is transforming higher education by moving beyond traditional student categories to a more adaptable, career-focused approach. Learn key strategies for navigating these changes. Read More
NCES Data Shows Modern Learners Prioritizing Career Focused Degrees
New NCES data shows a shift in student priorities, with Modern Learners increasingly seeking career-focused degrees and certificates. This trend highlights the need for institutions to adapt, prioritizing programs aligned with market demand and re-evaluating the value proposition of traditional offerings. Discover how to attract and enroll students in this evolving landscape. Read More
Navigating the Uncertainty: TikTok Marketing in the Face of Potential Bans
Learn how to adapt your TikTok marketing strategy in the face of potential changes and explore alternative options to reach your audience. Read More
Increase Student Enrollment with the eLearning Index
Increase student enrollment with data-driven insights from the eLearning Index, helping you fine-tune your higher education program offerings Read More
How to Find the Best Marketing Agency for Your Goals
Explore the crucial factors to consider when selecting a marketing agency for your higher education institution. Read More
Highlights from the InsightsEDU 2024 Conference
Discover key takeaways and speaker insights from the inspiring InsightsEDU 2024 conference, focused on the success of career-ready learners in online programs. Save the date for next year's InsightsEDU 2025! Read More
AI-Ready SEO Strategies for Higher Education
Explore the potential of AI in SEO, from keyword research and content creation to personalization and voice search optimization. Learn how AI can help you craft high-quality content, personalize the student journey, and stay ahead of the curve in the ever-changing SEO landscape. Read More