Blog: higher education advertising
Meet the Minds Behind the Mic at InsightsEDU 2024
Meet the speakers shaping higher education. Interact, learn, and optimize your strategies for online student engagement at InsightsEDU 2024 Read More
Netflix’s Basic Ad Tier Launch
Netflix introduced its Basic With Ads tier. If you're considering it as a new marketing platform for your college, here’s what you need to know. Read More
Core Web Vitals in 2022: A Guide for Higher Ed Marketers
If you’ve recently tried to read up on Core Web Vitals, your head might have been left spinning. You want to know how this new search ranking metric set will affect your higher ed marketing ... Read More
OTT Marketing Best Practices for Higher Education
OTT advertising can be a valuable asset to a marketing strategy. Lora Polich, the Director of Awareness Marketing for EducationDynamics, discusses OTT marketing best practices. Read More
Which Factors are College Students Considering When Searching Online Programs? – Part 1
Download the free 2017 Online College Students report from Aslanian Market Research. They’re Looking at Costs First When a student is choosing a traditional classroom-based school they’re typically looking at two main factors when applying: ... Read More