Blog: digital marketing
Google Performance Max Campaigns: A Good Fit For Higher Ed Marketing?
Leverage Google’s AI-enabled ad placement tool, Performance Max, in your higher education marketing strategy. Read More
Product Updates LinkedIn Messaging for Higher Education Marketers
Learn about upcoming changes in the LinkedIn messaging platform. Here's a preview of what is to come and how higher education marketers can make the most of it. Read More
Is a Higher Education Marketing Agency the Right Partner for You?
Higher education recruitment and student engagement have undergone a massive shift over the past few years. Coupled with that, the way we market to and engage with prospective students continues to evolve. Digital platforms are ... Read More
Ready to go Over the Top? Explaining OTT Marketing for Higher Ed
OTT ad placements are the hot marketing opportunity everyone is talking about. But what exactly are they talking about? Take a look at what OTT is and how it can help you reach more prospective students. Read More