Blog: student engagement
Higher Education Enrollment and Marketing Trends of 2024
Find out what it takes to succeed in higher ed marketing in 2024. Explore key trends and actionable strategies for growing enrollment and engaging students. Read More
2025 Higher Education Digital Marketing Trends and Predictions
Discover 2025 higher education digital marketing trends with EducationDynamics. Get expert insights to guide your strategy. Read More
The “Simplified” FAFSA: Are We Leaving Students Behind?
Discover student challenges in the early stages of the "simplified" FAFSA launch and empower your financial aid team to guide them seamlessly Read More
Meet the Minds Behind the Mic at InsightsEDU 2024
Meet the speakers shaping higher education. Interact, learn, and optimize your strategies for online student engagement at InsightsEDU 2024 Read More
Marketing and Enrollment Management Benchmarks 2024
Trends in Higher Education Marketing and Student Engagement The marketing and enrollment management landscape continuously shifts, presenting new challenges and opportunities. The evolving nature of the student journey has ushered in an era where prospective ... Read More
Humanizing AI in Higher Education: Strategies to Maintain a Personal Touch
Explore strategies that humanize AI in higher education to improve the overall student experience. Read More
Improving the Student Journey with Micro-Conversion Marketing
Micro-conversions are the key to optimizing the student journey and increasing conversions and success. Learn how to identify, track, and analyze micro-conversions to improve your funnel and achieve your goals. Read More
Everything You Need to Know About Programmatic Advertising in Higher Ed
Programmatic advertising can help higher education institutions grow enrollment and build brand awareness. EDDY specializes in programmatic advertising for higher education and can help institutions overcome challenges and achieve their goals. Read More
Gaining Deeper Insights into Stopped-Out Students
Discover the reasons why stopped-out students struggle with persistence and retention. Our blog sheds light on this issue and offers solutions to help them succeed. Read More
Identifying and Addressing Student Pain Points with Student-Centered Social Media Strategies
Learn how to use student-centered social media strategies to identify student pain points and address them with relevant content tailored. Read More
A Five-Step Strategy for Your Enrollment Management Team to Find and Enroll New Students
Equip your enrollment management team with a five-step strategy to find and enroll new students. This human-centric approach will elevate your institution's standing and engage high-intent students. Read More
Why College Reviews Matter for Higher Ed Marketing
College reviews from students can build trust and drive enrollment. Here’s how college marketers can encourage and manage reviews for the best results. Read More
Unraveling Instagram Threads: The Next Big Thing for Higher Education Social Media
Discover Instagram Threads, Meta's latest offering for bite-sized, text-based content. Enhance your marketing strategy with this new platform Read More
How AI Texting Helps Enrollment Teams Be First to Contact
Reaching potential students first should be a primary goal for any college or university. See how AI texting can help now and what future development may bring. Read More
Brand Positioning Strategies for Successful Higher Education Marketing
Discover effective brand positioning strategies used by higher education institutions to attract and retain top-tier students, enhancing their reputation and success in the competitive academic landscape. Read More