Blog: featured
Stop Marketing to Yesterday’s Students: A New Era for Higher Ed
Higher education marketing is evolving fast—and many institutions are falling behind. As student behaviors shift, AI accelerates change and budgets tighten, outdated strategies no longer deliver results. Learn the key changes reshaping the student journey and the strategies institutions need to stay competitive. Read More
Unlocking Generative Engine Optimization (GEO): What Marketers Must Do to Stay Ahead
Generative Engine Optimization (GEO) is transforming higher education marketing by enabling data-driven personalization and dynamic engagement, both essential for connecting with the Modern Learner. Learn how your institution can leverage GEO to not only stay ahead but lead the way in this new digital landscape. Read More
The Enrollment Cliff Is Here and Now What?
Explore the far-reaching impact of the Enrollment Cliff and what it means for the future of higher education. Learn how institutions can adapt, innovate, and transform this challenge into an opportunity to better serve the evolving needs of the Modern Learner. Read More
Upcoming Higher Education Conferences to Put on Your Radar
We’ve put together a list of higher education conferences that we think are worth considering in 2025. Check out our top picks! Read More
Modern Learners, Modern Strategies: The New Rules of Engagement
Discover the evolving needs of Modern Learners with insights from our 2025 Engaging the Modern Learner Report. Uncover key shifts to refine enrollment strategies and create more personalized experiences. Read More
What’s New at InsightsEDU 2025? Key Updates You Won’t Want to Miss
InsightsEDU 2025 features new sessions, expert insights, and networking opportunities designed for higher education marketing and enrollment professionals. Explore key updates and what to expect at this year’s conference. Read More
Four Benefits of Attending InsightsEDU
Discover the Top 4 Benefits of Attending InsightsEDU – the ultimate higher ed conference designed to empower professionals supporting Modern Learners. Read More
Increase Student Enrollment with the eLearning Index
Increase student enrollment with data-driven insights from the eLearning Index, helping you fine-tune your higher education program offerings Read More
EDDY Hosts Minority First Generation Scholarship Contest
EducationDynamics is pleased to host its first annual Minority First Generation Scholarship Contest aimed to help first generation and minority students achieve their academic goals. Read More
How to Find the Best Marketing Agency for Your Goals
Explore the crucial factors to consider when selecting a marketing agency for your higher education institution. Read More
A Full-Funnel Marketing Guide for Higher Education
Read our guide on how to implement a full funnel marketing approach that effectively turns prospects into enrolled students. Read More
AI-Ready SEO Strategies for Higher Education
Explore the potential of AI in SEO, from keyword research and content creation to personalization and voice search optimization. Learn how AI can help you craft high-quality content, personalize the student journey, and stay ahead of the curve in the ever-changing SEO landscape. Read More
The Online College Students Report 2024
Dive into the key findings of the Online College Students 2024 report. Discover the latest insights into re-enrollment opportunities, rapid response importance, and unique program offerings. Download the complete report for actionable data and in-depth analysis. Read More
Aligning Your Paid Search and Organic Search Marketing for Higher Education Enrollment Growth
Learn how to boost your higher education enrollment with aligned paid and organic search strategies. Stand out in the competitive landscape and attract qualified students effectively. Read More
Key Performance Indicators that Matter in 2024
Discover how measuring key performance indicators empowers colleges and universities to boost enrollment, improve student experience, and achieve strategic goals. Read More