Blog
A New Direction for Third-Party Cookies
Google reverses course on third-party cookie deprecation. Learn about the impact and how to navigate this new era of advertising. Read More
Remembering campus audiences: Why internal communications deserve investment
Effectively reaching students, faculty and staff can improve morale, strengthen crisis responses and motivate the workforce. In the fast-paced world of higher education, campus communication professionals often focus mainly on external work. Crafting press releases, ... Read More
Increase Student Enrollment with the eLearning Index
Increase student enrollment with data-driven insights from the eLearning Index, helping you fine-tune your higher education program offerings Read More
Mastering the Brand-Performance Balancing Act: A Full-Funnel Blueprint for Higher Ed Marketing
Master the balancing act of brand and performance in higher ed marketing. Learn how to bridge the gap between brand and performance with a full-funnel blueprint. Read More
Optimizing Your University Website for Maximum Conversions
Turn website visitors into enrolled students! Learn how to optimize your university website for maximum conversions. Get tips on user experience, content creation and data-driven strategies. Read More
The importance of research informing university strategic planning
Drive higher ed success. Discover why brand perception and market research are critical for data-informed university strategic planning. Read More
EDDY Hosts Minority First Generation Scholarship Contest
EducationDynamics is pleased to host its first annual Minority First Generation Scholarship Contest aimed to help first generation and minority students achieve their academic goals. Read More
How to Find the Best Marketing Agency for Your Goals
Explore the crucial factors to consider when selecting a marketing agency for your higher education institution. Read More
Chatbots in Higher Ed: Optimizing Website Interactions for Prospective Students
Instant access to information is becoming the new normal. The moment a question arises, the demand for an answer is immediate. AI-powered chatbots offer a powerful solution for meeting these demands and driving enrollment growth by providing instant support and information to prospective students. Read More
Enhancing higher education marketing and communications capacity with AI
Boost capacity and capability in higher ed. Discover how EducationDynamics' AI services and custom GPT tools optimize campus marketing Read More
Taking a breath, planning for the next: 5 summer strategies for success
Maximize the summer pause in higher ed. Use this season for strategic planning, media coaching, issues management, social strategy, and video prep. Read More
Transform Enrollment with Mentorship
Effective mentorship programs lead to improved student engagement, retention and satisfaction, while also promoting diversity and inclusion. Learn how strategic mentorship initiatives can drive institutional success. Read More
The Rise of Private 4-Year School Closures: Solutions to a Widespread Crisis
Explore the factors impacting school closures, analyze the stark differences in how two schools responded and which school saw a brighter future. Read More
The Smart Choice: Hire a Fractional CMCO
Discover how outsourcing higher ed marketing and hiring a fractional CMCO can cut costs, provide expert strategy, and drive crucial enrollment growth. Read More
Seeing Past the Enrollment Cliff of 2025
While the anticipated sudden drop in the number of 18-year-olds entering college will have dramatic effects in 2025 for traditional undergraduate programs, the ramifications for programs that are online or serve non-traditional students will take a little longer to come into effect but are coming. Read More